Literary Tourism The Next Chapter: A Guide for SME’s & Stakeholders
The Guide is written for SMEs who are embarking on, or perhaps thinking about developing a Literary Tourism service or product that can be delivered to markets that may be local, domestic or international. The Guide is also intended to be of value to the many stakeholders who also have an interest in Literary Tourism, those local authorities, tourism agencies and the myriad of vibrant arts and cultural organisations across the project regions. We are grateful to all of them for their contributions that have informed the development and writing of this Guide.