Spot-lit have developed a transnational Literary Product Innovation Programme using experiential learning and supports to stimulate interest and engagement within the sector as a potential business growth opportunity. 28 new literary products are being delivered across the project partner regions, Ireland, Northern Ireland, Finland and Scotland.
A Business Support Toolkit has been developed together with a suite of useful resources, the toolkit and resources are intended to provide a comprehensive guide to aid development of literary tourism and tourism-related enterprises in the NPA region and beyond.
Building Successful Literary Tourism Experiences for Visitors: Spot Lit Workshop 1 Ireland.
Developing your Literary Tourism Business: Spot-lit Workshop 2 Ireland.
Knowing and Growing Your Market:Spot-lit Workshop 3 Ireland.
Literary Tourism Product Innovation Programme Toolkit & Templates .
Spot-lit Business Support Toolkit: Spot-lit Business Support Toolkit Final
Business Goals Template: Business Goals Template
Business Insights Template: Business Insights Template Spotlit.
Business Plan Template: Business Plan Template Spotlit.
Customer Profile Template: Customer profile template Spotlit.
Marketing Implementation Plan Template: Marketing Implementation Plan Spotlit.
One Page Business Plan Spreadsheet: One Page Bus Plan Spreadsheet Spotlit.
Swot Analysis Template: SWOT Analysis Template SpotLit.